Preston Chen

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A man with curly hair and a nose ring stands against a dark blue wall with graffiti. He is wearing a white dress shirt, a patterned tie, and a black leather jacket with white contrast stitching.
A man with curly shoulder-length hair poses against a solid dark brown background. He is wearing a formal black suit with a white shirt and patterned tie, layered under an oversized black leather jacket featuring white stitching. He has several rings on his fingers and an ornamental belt buckle.
A low-angle shot of a man with curly hair looking off to the side while leaning against a dark maroon wall. He is dressed in a white shirt, a black tie, a black suit jacket, and a black leather jacket with visible white stitching.

Preston Chen

0%

0%

A man with curly hair and a nose ring stands against a dark blue wall with graffiti. He is wearing a white dress shirt, a patterned tie, and a black leather jacket with white contrast stitching.
A man with curly shoulder-length hair poses against a solid dark brown background. He is wearing a formal black suit with a white shirt and patterned tie, layered under an oversized black leather jacket featuring white stitching. He has several rings on his fingers and an ornamental belt buckle.
A low-angle shot of a man with curly hair looking off to the side while leaning against a dark maroon wall. He is dressed in a white shirt, a black tie, a black suit jacket, and a black leather jacket with visible white stitching.

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Rolls Royce

Branded Content

Filmmaker

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Overview

Overview In July 2021, I had the privilege of filming an episode for Rolls-Royce in the Middle East that explored the personal impact of the brand. The story followed Abdulla, a local man in Dubai, and his experience with the Rolls-Royce Ghost. This project gave me a unique opportunity to highlight the deep, meaningful connections people have with this iconic luxury car. Challenges & Approach With a small but skilled crew, including two cinematographers and an FPV drone pilot, we worked to capture dynamic angles and immersive shots. Many of the scenes needed to be filmed during the early hours of sunrise to ensure we could get empty highways and pristine locations. This meant starting shoots at 4 a.m. and wrapping up by the afternoon, pushing the team to maintain focus and energy throughout long, demanding days. The result 500k+ views on Rolls Royce social media platforms.

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Category

Branded Content

Role

Filmmaker

Visual

Jacob Ferrufino & Preston Chen

Jacob Ferrufino & Preston Chen

Format

Beautiful Destinations

Preston Chen

Client

Rolls Royce

Date

August 2021